Although money is required to expand and advance a business, a business owner can significantly donate to the growth of his / her company simply by investing intangible resources such as for example time, energy and creativity. Actually, many of the most rewarding investments that I’ve made in my very own business and career required hardly any, if any, usage of monetary resources.
For instance, a startup can reap the benefits of its founder attending a free of charge networking event for folks in his industry. That act, attending a networking event, alone is a business investment. He invests effort and time and in exchange, he gains new contacts, future affiliates and possible partners. Likewise, a business owner can create new leads simply by writing and publishing an useful article in the neighborhood newspaper.